During Milan Fashion Week, the Chinese brand Septwolves chose Terminal and Beijing Eye to produce the FW/16 campaign photoshoot and video.
For the occasion, we brought together a unique Italo-Chinese crew, directed by Da Huan and shot by renowned photographer Ko, for a three-day production across some of Milan’s most iconic locations.
As always, we selected exceptional backdrops that perfectly matched the campaign’s vision: the Museo del Novecento, the Duomo Terrace, and the timeless Galleria Vittorio Emanuele II. These settings framed the presence of three Chinese models and the famous actor Zhang Hanyu.
The collaboration culminated in the coverage of the Septwolves fashion show, where the FW/16 collection was officially unveiled.