Mirabilandia chose Terminal Loud Pictures for the production of one of its renowned promotional TV commercials, aired on major national channels. As Italy’s largest theme and water park, Mirabilandia offers thrilling attractions, roller coasters and shows that guarantee fun for all ages.
During the scouting phase, the Terminal team had the opportunity to immerse themselves in the vibrant atmosphere of the park, experiencing many of its exhilarating rides firsthand. The commercial production was intricate, requiring careful management of permits, park accesses and the creation of a suitable environment for the light and grip crew. To enhance the visual effects, they employed illuminated green screen walls for VFX effects.
The set was directed by Horst Czenskowski, an internationally celebrated director recognized for his work in motion advertising and brand identity. He has received numerous accolades, including: OCCHI E ORECCHIE 2020/2022 – WorldMediaFestivals Television & Corporate Media Awards 2021 – PROMAXBDA Europe Awards 2006/2007/2011/2012/2013/2014/2015/2017/2018/2020 – MPLF International 2019 – PRIX VICTORIA International Business Film Festival 2018, and many others.
Terminal Loud Pictures had the distinct honor of collaborating with EDI Effetti Digitali Italiani, a leading force in the VFX industry in Italy. With over 20 years of experience, EDI has forged artistic collaborations at an international level with prominent U.S. studios, including Disney, Marvel, DC Comics, Warner and 20th Century Studios, as well as with major streaming platforms such as Sky, Netflix and Amazon Prime.
The collaboration between Terminal Loud Pictures, the director and EDI resulted in extraordinary visual results. Terminal skillfully managed the talents and numerous extras, collaborating with various stylists for costumes, makeup and mascots. Every aspect was carefully crafted to ensure an authentic and engaging representation of Mirabilandia.
The short film created by Terminal Loud Pictures captures and conveys the core values of the Mirabilandia brand. In just a few minutes, the video expresses a spectrum of emotions: from joy and wonder to adrenaline and family fun, celebrating the happiness found in life’s little moments.
