Betera chose Terminal Loud Pictures to produce a commercial in partnership with Juventus, the publicly traded professional football club renowned as one of the most representative and beloved teams both in Italy and globally.
Terminal Loud Pictures had the pleasure of collaborating for the third time with the production company One Little, with which there is a mutual trust relationship. Special thanks go to the extraordinary Film Commission of Turin, which collaborates with Terminal whenever locations, permits, and other support are needed.
Terminal managed to obtain permits to work in external locations rarely made available for productions, such as Piazza del Mercato, where dynamic and engaging football scenes were shot in the heart of the market. Another key location was Juventus Stadium, the Allianz Stadium, where the set was accompanied by some of the team’s most notable players, such as Gleison Bremer and Filip Kostić.
Terminal Loud Pictures selected an exceptional art department team that recreated props and dressed over 90 extras with Juventus-Betera branded accessories. An extraordinary team of drone operators and focus pullers captured breathtaking footage using one of the most advanced cinematic drones, the DJI Inspire 3, which with its 8k resolution, free-moving camera, and omnidirectional obstacle sensors ensured spectacular and professional shots.
The cast selection was meticulous and challenging, including talents, actors, and extras who needed to possess the characteristics and technical skills required by the brief. Over 100 active roles were selected for the shoot.
This achievement was made possible thanks to the renowned director Blake Faber, known for his unique films and music videos characterized by a dynamic narrative style and visual language. He has received numerous accolades, including the MTV VMA Award for Best Editing, Universal Music Japan, and Spot Feature on Brazilian Newspaper – Globo.com. Additionally, the celebrated cinematographer Corrado Serri, acclaimed for his work, contributed his visual mastery. Corrado Serri boasts prestigious awards such as:
- “Indattaraiu” – WINNER Best Cinematography – Factory Film Festival – Bari, 2023
- “Ugolino” – WINNER Best Cinematography and Best Director – Vision Film Festival – Rome, 2023
- “Ugolino” – WINNER Best Cinematography – Corte dei Corti Festival – Acqui Terme, 2023
- “Albertine Where Are You” – Nomination Best Short Film – David di Donatello – Italy, 2023
- “Albertine Where Are You” – WINNER Best Director – Venice International Film Critic’s Week – Venice, 2022
Thanks to the collaboration with these two artists, known for their production-friendly attitude and problem-solving spirit, Terminal Loud Pictures achieved another success, exceeding the brand’s expectations.Versatile and cutting-edge, the special effects produced by Terminal Loud Pictures’ partners range from traditional techniques like blue screen and green screen to innovative LED walls. The constant presence of a VFX expert on set ensures meticulous attention to every technical detail, guaranteeing professional-level results tailored to each project’s needs.
